Snacks that make everyone say Whaou!
At Whaou!, our snacks are not only aimed at children but also grown ups who still have a sweet tooth!
To ensure that we always provide top-quality snacks, we’ve been making our filled crêpes in Brittany for over 35 years, without any preservatives or palm oil. The recipe that we use for our crêpe batter is just like the one you use at home, with good French ingredients, and we add a variety of fillings to make delicious treats that can be shared by the whole family. Snacks with a Whaou! factor since 1988
In 2021, our chocolate-filled pancake became the latest addition to the Whaou! family. We packed all of the brand’s cake and pastry expertise into this new delicious snack. The range has expanded over the years: in 2023 we released our pancakes filled with milk chocolate, a particular favourite among children.
Our products, our commitments
Whaou! is a friendly and caring brand which gives children the courage to grow and helps parents to live everyday life differently. Our watchwords are pleasure, transparency, complicity and convenience. To uphold these values, our snacks are made with top-quality ingredients and are individually packaged so that they can be taken on any adventure.
But Whaou! is also a committed brand. Since 2021, we have been a partner of France Parrainages, an association that shares our brand’s complicity values and works with children who are living in isolation to help them grow and thrive through local sponsorship. As well as providing financial support to this association, we also organise shared moments, such as chances to discover the jobs that make up the Whaou! brand, to visit our production site in Plouédern or to take part in nature outings or drawing competitions.
The Taste Collective within each of the group’s brands
Armor Délices was founded over 30 years ago.
We make our products using authentic know-how, and the skills that have been passed down from pastry chef to pastry chef over the years, with passion and pride.
Le Ster is our heritage, the symbol of our uniqueness and the banner of our founding values.
A source of pleasure and comfort, we’ve been committed to satisfying gourmets since 1965!